Hidden Startup Secrets Of Apna | Apna Business Model

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Hey Friends, Welcome to Growwithmarkets Today,i Will Tell You About One Such Startup in India Which Became a Unicorn in 21 Months. Along With This, Their Marketing Strategy, About the Founder of Apna Startup, Business Model of Apna Will Also Be Told Here, 

You Can Read This Post Till the Last and I Will Also Tell You What We Learned From This Startup.

So Friend Let’s Begin

Friends First of All Understand What an Apna App is? What Does It Do and What is Its Business Model of Apna?

City: Mumbai
Founders: Nirmit Parikh
Founded: 2019
Industries: Recruiting,Employment
Number of employees: 150-250
Revenue: $2.25 mn
Official Website: apna.co

About Apna

So Friend Basically Apna App in One of Platform Which One Employee Who Wants Job and One Employer Who Wants to Give Jobs. These Two Can Be Interconnected According to Their Requirements

If Still You Do Not Understand, Then I Will Explain to You With the Help of an Example:

Suppose I Need a Job Today, So I Just Install Apna App in My Smartphone and There I Can Enter My Requirements Which Job Do I Want? For How Long Do I Need a Job?

What Salary Am I Expecting and in Which Area Do I Want a Job? Now to Do All the Work We Had to Do,

Apna Business Model

Now Apna App Uses Their Algorithm and Will Show Me the Same Type of Job Which I Will Put in the Requirement.

Along With This, the Apna App Also Generates a Resume and a Visiting Card for Us. And on the Other Hand if I Do Business Later I Mean Open an Ice Cream Shop. What Will I Do at That Time? 

Just Open the Apna App on My Smartphone and I Can Write There How Many Men I Need for My Shop,how Much Salary I Am Ready to Pay,duration of Work and What Area Man Do I Want.

Wait Here After That Apna App Will Do Its Magic It Means Will Connect the Employee and the Employer Using Its Algorithm. What Will Make the Employer Take Less Time to Find an Employee. And on the Other Hand, the Employee Will Also Get the Job According to His Requirements Very Soon.

The App is Now Available in 28 Cities and 11 Indian Languages. In Addition, the Company Has Created 70 Communities for Experts in a Range of Industries, Including Makeup Artists to Plumbers, to Share Knowledge and Explore Opportunities.

If You See This Application Works According to Not Only Algorithms, They Also Have a Very Large Community Where Employees,employers, Hr,chairman, and Many Big Companies Are Also Associated Which Helps to Generate More Employment.

Which Helps to Generate More Employment.

Founders of Apna

Nirmit Parikh is the CEO and Founder of Apna, the Largest Vertical Networking Skills for India’s Working Class. 

Nirmit Founded Cruxbot and Was Once a Part of ‘s Iphone Product-operations Team. He Received a Master of Business Administration From Stanford University. In December 4, 2021, Mithun Madhusudan, a Veteran Sharechat Executive, Started Working at Apna as the Chief of Product – Communities.

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Apna Founder

With Madhusudan Assuming a Leadership Role in Apna, He Was Reportedly Assisting in Improving the User Experience Again for Community of Apna, Which Would Encourage Interaction and Mutual Learning Among the Skilled Professionals.

Read More: Indian Startups List

At the Moment, Apna Employs More Than 300 People. The Business Had Previously Said That, From August 2021, When It Has About 250 Workers, It Will Be Strengthening Its Workforce by Hiring More Than 250 People.

Apna App & Social Media Account

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Apna Instgram

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Apna Twitter
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Apna Facebook

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Apna Youtube

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Apna Linkedin

Startup Story of Apna

Parikh Made the Decision to Create Apna After Learning How Difficult It Was for His Family and Friends to Find Staff in India. Parikh Was Puzzled by This and Questioned Why India Could Have a Worker Shortage While There Are Tens of Millions of Individuals Looking for Work. 

The Problem, According to Parikh, Was the Lack of a Scalable Networking Infrastructure to Link Businesses and Employees.

In Order to Better Comprehend the Problems They Encountered, Parikh Chatted With Staff and Posed as Just an Electricians as Well as a Cashier Before Starting the Business.

Check Out Our Latest Post: Hidden Startup Secrets Of Classplus | Classplus Business Model

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Apna Team

In Order to Better Comprehend the Problems They Encountered, Parikh Chatted With Staff and Posed as Just an Electricians as Well as a Cashier Before Starting the Business.

The Company “Apna,” Which Title is Inspired on a 2019 Hindi Movie, is Tackling the Problem of Employees’ Network Gaps at Its Core. “A Affluent Family’s Child Goes the Top Schools, Most Best Colleges, and Meets Influential People. 

It is Observed That Many People Who Are Born Only a Few Kilometres Apart Live Quite Separate Lifestyles and Never Get the Opportunity to Take Advantage of Such Opportunities,” Stated Parikh in an Interviews.

The Multilingual, Android App Bearing the Company’s Name Already Includes Over 80 Communities for Specific Occupations, Including Ones for Field Sales People, Decorators, and Carpenters, Among Others.

Users of the App Communicate Each Other in Order to Exchange Leads and Advice on How to Advance Their Professions. The Programme May Also Be Used by Users to Sharpen Their Abilities, Practise for Interviews, and Raise Their Employment Prospects. 

The Firm Claims That Through Its Vertical Communities, It is Creating Skilling Programs in the Form of Masterclasses, Skilling That is Result- or Job-based, and Peer-to-peer Education. It Plans to Have a Cv and Career Counselling Featur.

Business Model of Apna

Suppose Today I Am a Security Watchman Who Has Got His Job Through Apna App. And When I Join Work There, the Water Pipe of That House is Not Good at All, I Mean It is Bad and the Owner of the House Urgently Needs a Plumber.

And Most Probably the House Owner Can Tell Me That You Know Any Plumber in Our Area Who Will Fix All Our Pipes. Because the Industry It is, This is How It Works.

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And as You Know, I Already Mentioned to You That I Got the Job of Watchman Through the Apna App and Also I’m a Member of Apna App Community. 

So What Will I Do, Just Post in the Apna App on the Community Itself, a Plumber is Required by Speaking and if Anyone is Interested, Then He Will Directly Contact the House Owner.

This is the Only Way This Community Becomes So Strong and Generates So Much Employment. Even You Will Not Believe I Have Some Friends Who Give Them Job Fairs Through the Apna App.

Also Its Apna App Does a Great Job. Which is Training the Employee.

Supposed to Take an Example. A Boy’s Name is Ravi and He Applied for a Job Through Apna App but Due to His Poor Performance in the Interview, He is Not Able to Get His Job. 

This Place is Where the Apna App Sets Its Mind. Here Apna App is Determined That He Will Trained Ravi So, That He/she Will Get There Job Very Easily.

Employers Can Utilize It to Promote Job Vacancies, Engage With Candidates, Set Up Interview, and Hire New Staff. Among the Company’s Well-known Customers Are Byju’s, Swiggy, Toppr, Flipkart, Whitehatjr, Amazon, Unacademy, Bigbasket, Licious, and Others.

Revenue Model of Apna

Parikh Indicated That He Had No Intentions to Add Ads to the Apna App in the Future. “Once You Enter the Advertising World, You Begin Doing Things You Obviously Shouldn’t Be Doing,” 

He Stated. Instead, the Company Wants to Charge Recruiters and Provide Upskilling Workshops as a Way to Profit From Its Platform. However, Parikh Affirmed That Apna Will Always Offer Its Customers Courses for Free. 

Read More: Indian Startups List

He Said That Those Who Needed a Lot of Assistance Would Be Catered for by the Premium Version. The Business Also Wants to Hire More People.

Growth of Apna

Just 2 Years After Its Opening, Apna, an Online Hiring Network for Blue-collar Workers, Was Estimated at $1.1 Billion. 

The Fact That Apna is Currently at the Pre-revenue Stage and Has No Income is Another Fascinating Feature of the Company. The 16 Million Users and 1.5 Lakh Recruiters on Apna’s Platform Include Zomato, Urban Company, Byju’s, Phonepe, Delhivery, Burger King, and Teamlease. 

It Pledges to Conduct 18 Million Conversations Each Month.

The Company Was Valued at $570 Million When It Secured $70 Million in a Series B Financing Led by Insights Partners and Tiger Global in June 2021. The Company’s Backers Include Lightspeed India, Greenoaks Capital, and Rocketship Vc.

Conclusion

By the Start of the Next Year, Apna Plans to Use the Cash to Increase Its Presence Throughout India and Launch Ventures in the Us, the Mideast, African, and South – East Asia.

The Firm Claims That Through Its Vertical Community, It is Creating Skilling Courses in the Form of Masterclasses, Skilling That is Result- or Employment, and Friend Learning. 

It Plans to Have a Resume-building and Career Counselling Feature.

And It Appears That the Bet is Winning. In the Preceding Month, the Company Facilitated Around 15 Million Interview and Had Over 10 Million Subscribers, According to Parikh. 

Each of the Openings Just on Apna Platforms Have Been Reviewed by the Company and Are Free to Apply for.

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